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Making it. From Scratch.
The bread. I didn’t like the wheat bread my mother made when I was a kid. She bought and ground the wheat herself and baked loaf after...
Jun 13 min read


The Power of the Phone
For a wholesaler, how one breaks into retail is something that continues to evolve, well, sort of. Today, we post new products on social...
May 312 min read


It’s All Coming Back to Me
When I started to paint fish magnets again I thought this would be a super cinch. I’ve painted thousands of them in the past and it all...
Sep 7, 20242 min read


Getting Back into the Fish Groove
I spent the morning searching all over the house, the garage, my office, everywhere, looking for my three sets of fish dies. I stored...
Sep 7, 20242 min read


Making Fish Magnets. Again.
It all began years ago, when I was straight out of college looking for that first job as a reporter in San Diego and then this “prop” for...
Aug 24, 20241 min read


Welcome to About Anything & Everything
Years ago, while freelancing, my editor told me how she once had a column in the local newspaper entitled “About Anything” where she’d...
Jul 28, 20242 min read
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